SNACK LAB

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A red Target shopping basket full of Back to Nature cookies and crackers on a red background
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Back to Nature Debuts at Target Stores Nationwide

Hot on the heels of their 2025 rebrand, Back to Nature, the snack brand that's been reimagining America's classic snacks since 1960, has announced its nationwide launch at Target - marking one of the brand's largest retail expansions to date, bringing its super-tasty snacks to an additional 2,000 stores around the US.

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Back to Nature Stoneground Wheat crackers being served poolside, topped with hummus and tomato
A woman with curly hair eating classic round crackers, smiling
Back to Nature chocolate chunk cookies being served with milk in a purple slumber party themed setting
Graphic that says Keep on snackin' on in yellow and orange
A Whole Foods shopping basket full of mini seasoned crackers and color coordinated flower bouquet
Back to nature boxes arranged diagonally on a flat surface
A bag of beach gear, including back to nature crackers
Graphic that says sunshine all the time in green and yellow
Back to Nature Stoneground Wheat crackers being served poolside, topped with hummus and tomato
A woman with curly hair eating classic round crackers, smiling
Back to Nature chocolate chunk cookies being served with milk in a purple slumber party themed setting
Graphic that says Keep on snackin' on in yellow and orange
A Whole Foods shopping basket full of mini seasoned crackers and color coordinated flower bouquet
Back to nature boxes arranged diagonally on a flat surface
A bag of beach gear, including back to nature crackers
Snack Lab | Back to Nature